My next guest saw his wedding photos and was drawn to the sloppy and cheap looking collar he was wearing and decided something needed to be done. Finding a collared shirt manufacturer that makes rigid collars is hard to come by so he took a piece of cardboard and sewed it into his shirt and showed it to a few friends. There was confirmed interest so he moved forward and tried virtually every commercial plastic on the market including milk cartons, window blinds, and zip ties. It took nearly 3 years to land on the perfect material and design but he made it happen. Now today he is the inventor of Million Dollar Collar. In this episode we talk about his entrepreneurial journey of selling houses, cars, and diamonds and how it led to a career in fashion. Please welcome Rob Kessler.